Blog
Why have a marketing plan? Part 4 the hub
You might not have heard that word before: hub. Think of it as the centre of a wheel, like in the picture. And all the spokes lead inward towards the centre of that hub. That is exactly what your website will be. The website is the centre of all your activities and...
Why have a marketing plan? Part 3 Goals
We have determined our ideal client and were we can find him. That is an awesome first step. We are getting closer to action. Yet there is another important step to take before we are going to put it all to action. What do you actually want to achieve with your...
Why have a marketing plan? Part 2 How to reach your client
You have established your ideal client and that is a huge part of the job done! Knowing your ideal client is not enough though. You also need to know how to reach your ideal client. Did you ever think about that? What most of us do when we first start out is to go to...
Why have a marketing plan? Part 1 – the ideal client
"I am a therapist not a salesperson and I really don't want to think about marketing too much." Does that sound familiar? You just don't want to spend too much time on that side of your work and I get it. But because of that reason it is even more important to do it...
What are plugins?
Why use them I always promise not to use geek talk, so in this post I am going to explain to you exactly what a plugin is and what it does. Without knowing it you are probably already using plugins on your computer, maybe add-on is a more familiar name? You may use...
Facebook rooms and why it won’t be included in the Facebook course
Facebook continues to roll out new features all the time. And a new function that you may have seen pop up late is Facebook rooms. I have decided to blog about this new feature and not add it to the self-study course and I will explain below why. With rooms Facebook...