This coming week is the week of the summit! So make sure you register to see what the presenters have to offer you. Emma Cameron I have asked Emma to present around creativity in online therapy. This is to show that so much more than just text or video talking is possible online. Thanks to…
This week I am introducing two presenters that I do not [yet] know personally but who came highly recommended and I am very much looking forward to hearing their interviews. They are being interviewed by Karin Brauner. Lisa Cromar Lisa will be talking about working online with autism. she aims to advance research in the…
I am so pleased that this summit is so truly international. We have people presenting from several European countries but we also have to presenters who join us all the way from Australia. Annette Eriksen Annette is originally from Denmark and has lived and worked all over the world. That is why being an online…
This week I am introducing two more presenters to you. Again two women I know very well and who I first met when they were students of mine doing the diploma in online counselling through OLT. Olvia Djouadi I first met Olivia on the OLT course, and was at once very awed by her determination….
Most of the presenters that will speak during the summit are women that I have known for years. Some are not but have come highly recommended as experts in their field. There will be two women per blog posts for the next couple of weeks. I am going to start introducing the woman I have…
I have hinted that I had something in the works that I have been really hard at work on the last couple of months and I am very proud to present the first power women in online therapy online summit. I have been working as an online counsellor, tutor and marketeer for 10 years now…
You might not have heard that word before: hub. Think of it as the centre of a wheel, like in the picture. And all the spokes lead inward towards the centre of that hub. That is exactly what your website will be. The website is the centre of all your activities and the place you…
We have determined our ideal client and were we can find him. That is an awesome first step. We are getting closer to action. Yet there is another important step to take before we are going to put it all to action. What do you actually want to achieve with your website and your marketing?…
You have established your ideal client and that is a huge part of the job done! Knowing your ideal client is not enough though. You also need to know how to reach your ideal client. Did you ever think about that? What most of us do when we first start out is to go to…
“I am a therapist not a salesperson and I really don’t want to think about marketing too much.” Does that sound familiar? You just don’t want to spend too much time on that side of your work and I get it. But because of that reason it is even more important to do it well…
Why use them I always promise not to use geek talk, so in this post I am going to explain to you exactly what a plugin is and what it does. Without knowing it you are probably already using plugins on your computer, maybe add-on is a more familiar name? You may use them in…
Facebook continues to roll out new features all the time. And a new function that you may have seen pop up late is Facebook rooms. I have decided to blog about this new feature and not add it to the self-study course and I will explain below why. With rooms Facebook is creating something like…
My first course is going on sale for the summer. So if you have been wanting to do more with Facebook, this is the time. I know there are more courses on Facebook out there but this one is aimed at you, the therapist. I know some of you are a little weary of using…
To be honest you see all kind of prices floating around for websites. From under 100 euro to thousands of euros [or pounds] 100 euro/pounds sounds pretty tempting. Yet you have to figure out what they are going to do for you. Will this be a static design where you can’t change anything Is it…
Disclaimer: These are my views stated below. I speak here as an online counsellor/coach and not as a director of ACTO. Nor as a technical specialist. I got it completely wrong last week when I said Zoom was safe to use. That is one of the reasons for this update. I will share what I…
!Disclaimer! These are my own view on what platforms I work with. I am not saying this with my ACTO director hat on. And this is how I interpretate the info I find on the internet and how I chose to work. I am sharing it here in detail as it can help some of…
Bij uitzondering dit keer een email in het Nederlands. Tijdens de huidige uitzonderlijke situatie waarin veel therapeuten en coaches er voor kiezen om met hun cliënten online te werken, vind ik het heel belangrijk dat dat ook veilig gebeurd. De meeste van mijn cursussen zijn in het Engels omdat een groot deel van mijn klantenkring…
No marketing post this week but something else that may be of great use to my readers. This is the question I see most on Facebook groups for therapists. Many countries are in a ‘partial’ lockdown and even if that is not the case, many clients will cancel appointments out of fear. It seems such…
Do you plan to find your ideal client? Many of you will have to reply no to the question above. Until the beginning of last year so did I. Sure I did a lot of marketing on various platform but it all felt unrelated. I won’t blame you for not having a plan. Most of…
This is a question I hear a lot. Why not go with the free platforms [or nearly] free and keep your money in your pocket. I will give you several reasons why having your website built is not a waste of money. Often those websites are all built on the same template, and they will…
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